JHSF is a leading luxury real estate developer headquartered in Brazil. They have four core business units; residential, shopping malls, airports, and hotels & restaurants. JHSF was established in 1972 and has grown into an international company since its founding. In addition to its locations in São Paulo, Manaus, and Salvador in Brazil it also has offices in Punta del Este in Uruguay and New York and Miami in the United States.
JHSF has four large and luxurious shopping malls that they built and manage. These are Shopping CidadJardim in São Paulo, Shopping Bela Vista in Salvador, Catarina Fashion Outlet in Sao Roque, and Shopping Ponta Negra in Manaus. They are also currently developing CidadeJardim Shops in the Jardins area of São Paulo. Each mall has luxury brand stores such as Prada, Chanel, Hermes, and Burberry.
In New York City, JHSF is building a high-end tower at 815 Fifth Avenue. It will be a 15-story building that has a dozen apartments in it. It will also include luxury retail stores along the street level. The building was designed by Thiery W. Despont who also designed the acclaimed The Woolworth Residences. Click here to know more.
The Chief Executive Officer and Chairman of the Board of JHSF is José AuriemoNeto. He rose to being the top executive at JHSF when he was just 27 years old in 2003. Nicknamed Zeko, José AuriemoNeto has been a very successful leader since he took over. He expanded the company’s hotel construction and also took the lead in developing parks that exist alongside the structures they build. It was also his decision to start a construction project in New York and he often stays in a nearby hotel room so that he can keep a close eye on how the building is progressing.
It was José AuriemoNeto who introduced the luxury brands Hermes and Jimmy Choo to Brazil as they opened their first stores in Brazil in JHSF shopping malls after negotiating with him. He has expanded the malls that JHSF manages a number of times and is always on the lookout to add new brands in order to satisfy the malls customers.